Customized Research Devott provides customized marketing and other business services to multinational companies and institutional investors. Our on ground professionals in China are capable of providing quality channel checking, marketing survey and industry research services to meet our clients’ needs. All field works are reviewed by our experienced financial managers to ensure the highest quality products and services delivered on a timely fashion to our clients.
Market Assessment
The Devott business research team realizes that in today’s cut-throat environment, where segmenting, targeting and positioning are the most important factors for a company to differentiate its products from those of competitors, companies need to understand their business environment better. They need to identify market segments, industry trends, consumer preferences, etc.
Competitive Analysis of Business Landscape
In today’s competitive business environment, it is becoming mandatory for companies to know what their competitors are doing, what are the research activities being undertaken, what the image the company has, etc.
Media Evaluation
With the help of our business research division, we assess the image of a company portrayed by the media, based on a pre-defined set of parameters. We track the patterns at regular intervals for you so that your public relation activities can be planned accordingly.
Business Partner Identification
With companies going global or trying to cut down on costs, it is becoming increasingly important for the supply chain and logistics division of companies to identify the right business partners and potential vendors.
Market Player Profiling
With the help of the business research division, we create detailed profiles of key players/competitors that may include management profiles, product information, market share, key infrastructure initiatives, partnerships, M&A activities, research focus, etc.
China Market Entry Support
Devott serves the needs of foreign companies in the China market. The services include messaging and branding consultancy, national and local market communications, vertical trade market communications, promotions, media relations and events. For example, Devott arrange for our clients to participate in major business events in Shanghai, assist overseas managers visits to China, conduct media briefings, business partners or clients seminars, and product launches etc.
Strategic Public Relations
Devott PR team provides strategic counseling and planning to the senior managers at the CEO, marketing, and public affair director level. The scope of services includes research, positioning, messaging, creative development, media selection and budgeting.
Media Solutions
Devott provides media buying, sponsorship arrangement, staging of news conferences, preparing and distributing press releases, arranging executive interviews, placing feature stories, writing editorial articles and media monitoring.
Events Solutions
Devott designs and organizes events to promote clients brand image and sales. The services include arranging marketing partnerships, organizing special events and exhibitions, arranging speaking opportunities, recommending sponsorship etc.
